Who this is for: Teams creating a short workspace orientation.
What to prepare
- Full workspace screen
- Actual region names
- Optional evidenced panel-opening action
Copyable creative brief
An authored planning example. Replace illustrative details with your approved product facts and assets.
Plan a 30-second illustrative tour of a supplied software workspace. Use the actual names for three regions: navigation, work list and detail panel. Start with the full screen and a stable sample object. Highlight navigation first with “Choose the area,” then the work list with “Find an item,” then the detail panel with “Inspect its information.” Keep the same frame, workspace identity and selected item throughout. Use restrained emphasis rather than moving every region independently. End with a full-screen hold showing all three labels in their correct locations. Do not simulate saving, approval or search during this orientation-only film. If opening the detail panel is necessary, use the actual evidenced action and keep it subordinate to explaining location.
Make it your own
- Regions
- Choose three actual interface areas.
- Labels
- Explain each area’s purpose in a short phrase.
- Anchor
- Keep workspace identity or selected object stable.
Choose three meaningful regions
Select regions that answer where the viewer should go. Avoid naming purely decorative areas or adding more highlights because space remains. Use exact product terms where they differ from the generic example.
Adapt the layout
For a compact mobile interface, tour screens sequentially with explicit location labels rather than inventing a three-pane layout. For a dense desktop workspace, retain the outer frame and briefly crop only after the region is established.
Fix tour drift
If the sequence begins editing a record, decide whether the purpose has changed to a demo. Remove the action or introduce a separate task segment. If highlights move while labels stay fixed, realign them before review.
Review checklist
- The frame remains recognizable.
- Each highlight has one useful purpose.
- The ending restores an overview rather than implying task completion.