Who this is for: Launch teams planning a specific communication asset and its production handoff.
What to prepare
- Approved partner relationship description
- Permitted identity assets and positioning
- One verified product task
- Actual referral destination
Scene-by-scene storyboard
30-second planning sequence · illustrative copy and visual direction
- 01
0–5s
Establish the relationship
Show approved partner and product identities with the supplied relationship wording.
On screen:An introduction for request coordinators.
- 02
5–11s
Describe audience fit
Name the concrete task relevant to the partner's audience.
On screen:For teams assigning the next reviewer.
- 03
11–19s
Show bounded product proof
Use supplied states to demonstrate one relevant action.
On screen:See the supported workflow.
- 04
19–25s
Clarify the handoff
Explain the actual referral or information path without implying an integration.
On screen:Explore the product through the approved referral page.
- 05
25–30s
Close with approved assets
Hold the permitted lockup, current status and verified destination.
On screen:Explore the product's current availability.
Make it your own
- Relationship wording
- Use only the approved description.
- Partner assets
- Use permitted marks and layout variants.
- Referral route
- Show the actual approved destination.
Define the partner's job
This storyboard supports an approved introduction or referral. It does not establish technical integration, endorsement terms or a commercial arrangement beyond the supplied facts.
An illustrative partner may introduce a request tool to coordinators. The film should explain audience fit and the next destination without inventing partner results.
Illustrative partner reuse card: audience, coordinators assigning review requests; relationship, an approved educational introduction with a referral link; allowed adaptation, the partner's brief audience introduction; protected facts, the product's verified task, eligibility and current access state; permitted visuals, only the supplied co-brand lockup; handoff, the actual approved referral page. Sample positioning is 'A product for keeping the request and its next reviewer visible.' This is a fictional production example, not evidence of an existing partnership or a financial arrangement.
Adapt the relationship
If the approved relationship is educational rather than referral-based, replace the handoff with the actual information destination. If a technical integration is being announced, use a separate scope-led integration storyboard.
For a 60-second version, add a concrete audience example. For a 15-second version, retain the relationship, task and approved next step.
Control reuse
Supply the exact lockup, positioning text and permitted variants. Record which copy partners may adapt and which facts must remain unchanged.
Before publication, check that the link, status and brand treatment still match the approved packet. A partner's reuse should not quietly turn an introduction into an unsupported capability claim.
Review checklist
- The relationship is described accurately.
- Brand use follows the supplied approval.
- No integration is implied without evidence.
- The referral destination is verified.